Eid… As They Celebrate
by SALEHA ABBASI
Eid-ul-Fitr is
celebrated every year with great religious zeal, fervour and festivity
marking the end of the holy month of Ramadan. Beautiful Eid ensembles,
special Eid delicacies, bangles and mehndi are the true essence of Eid
celebrations. The festive spirit surrounds everyone from the common man
to the country's fashion elite. MAG asked some of the top notch fashion
designers about their plans this Eid, their favourite Eid memories and
the hot trends to follow on this occasion. Here is what they had to say.
Excerpts:
1. What are your plans for this Eid?
2. What do you look forward to the most on Eid?
3. Your favourite Eid memory?
4. Have you launched any special Eid collection?
5. What trends would you predict for this Eid?
Feeha Jamshed
1. My sister passed away last year so we will celebrate it quite simply.
2. I love sheer khurma,
so I look forward to it the most on Eid. Also, the overall festive
spirit which surrounds this choti Eid is quite irresistible for me.
Moreover, as Ramadan is usually quite grueling for us, the Eid holidays
come as a welcome relief.
3. Eid is a special
event that brings everyone together. I remember when I was young, I used
to go on chand raat for mehndi. These memories are really special for
me.
4. My signature brand
is already launched. As it's my first collection coming up on Eid I have
focused primarily on cuts keeping in mind both our eastern and western
markets.
5. Ankle and mid-rift lengths are in fashion. Kurtas are also very 'IN' these daysas they always look chic and classy.
Nina
1. To celebrate this Eid, I am going to the mountains with my family.
2. I look forward to having sheer khurma and wearing nice clothes on every Eid.
3. When I was young, I used to spend my entire Eidi on bubblegums and then I would eat it all in one day.
4. Yes, our special Eid collection is available at our stores.
5. We are going to see lots of colour blocking, mismatching and lots of prints!
Nadya Mistry
1. Like always, I will celebrate it with my loved ones.
2. Well… spending time with my family of course.
3. When I was a kid, my
mother used to dress me up in a gharara on every Eid and I used to
insist on wearing a teeka and nose ring as well.
4. Of course. I have done separates like tunics, cotton kurtas, chiffons and silks.
5.
Well… we will see a lot of bright and festive colours, breathable
fabrics, light embroideries and the special emphasis will be on tops and
kameezes.
Zara Shahjahan
1. I plan to celebrate
it with my family like always. We usually have lunch together, then we
go out for dinner in the evening. I am going to Nathia Gali on the
second day of Eid.
2. Relaxing at home and
watching TV. Normally, I have a very tight schedule so I really look
forward to Eid holidays when I can relax and have fun.
3. Last Eid was the first one with my daughter and was really memorable for me. I especially designed cute little dresses for her.
4. I am not coming up
with any new collection, however, my boutique is stuffed with beautiful
designs appropriate for any occasion.
5. Eid is not associated with high-end fashion, it's considered very cultural and traditional.
So, girls mostly prefer to wear desi outfits and would likely go for
flowy silhouettes, longer lengths and tang pyjamas. These trends will be
highlighted on this Eid.
Sarah Salman
1. I have a huge
family, so we all celebrate Eid together. On the first day, we stay at
home and on the second day we usually go out with friends.
2. I look forward to decking up in my Eid outfits, meet up with my friends and reuniting with family.
3. One of my favourite
memories of Eid is how we would stay up all night, apply mehndi on our
hands, get matching accessories for our Eid ensembles and used to enjoy
each moment to its fullest.
4. Not really. However,
our pret wear outlets get updated every week. I have incorporated a lot
of chiffons, arthi lawns and silk prints in our stock, plus I have also
blended 4 to 5 materials together to achieve a unique look.
5. Well… everyone does
not follow the same fashion. For instance, some of my clients still want
to stick to that popular 'flared look' and longer lengths, whereas
there are some who are willing to experiment this Eid. So, if you want
to go for a different look then you may opt for palazzo pants with
slightly shorter length tops. This look is very much IN, however, it's
not for the masses. The colour
palette will be quite bright and we will see a lot of different hues of
orange, fuchsia and bright green. For those who prefer lighter hues,
can go for any shade of blue because blue is always in fashion.
Aeisha Varsey
1. This Eid is going to be quite hectic for me as there are a few family weddings coming up.
2. I look forward to spending time with my family.
3. Last Eid was really special because I celebrated it with my newborn son.
4. Yes, we have
recently launched our Eid collection where we have primarily focused on
trendy cuts, incorporating chiffons and pure silks and we have kept the
colour palette very summery and colourful. Moreover, we have kept our
pret line affordable without compromising on the quality.
5. Transparent fabrics
like chiffons paired with solids will be quite 'IN'. Similarly, the
colour palette will be quite vibrant, featuring shades like fuchsia,
royal green, emerald green, aqua, rose pink and electric blue.
Ruby Shakel
1. Well… Eid is always a
family day when the whole family gets together to celebrate. Moreover,
the whole year I am occupied with work, so when Eid comes my focus is
entirely on family and nothing else.
2. I look forward to relaxing with my family the most.
3. It was when I celebrated my Eid at Makkah and Madina with my family. It was a completely surreal experience.
4. Yes, I am definitely
coming up with my Eid collection. This time around, my special focus
has been on cuts and silhouettes rather than embellishments to make it
more affordable for my customers.
5. Flowing and flattering cuts, long kameezes, colourful chiffons and georgettes will definitely stay in trend. Moreover, we are going to see a lot of bright colours on this Eid.
Mina Hasan
1. It is my sister's birthday on this Eid, so hopefully we will plan something special for her.
2. I look forward to the Eid mornings when the whole family gets together and have kheer and chai. It is a very special time.
3. The last Eid which I
spent with my mum in Lahore, in our childhood home is my most favourite
Eid memory so far. The whole family including all my aunts, uncles,
cousins and children got together and the entire day was spent playing
indoor games and chatting.
4. Yes, we have done an
Eid and Ramadan collection which is in stores already. It consists of
lots of embroideries, jewel tones and festive colours.
5. Chiffon will be a popular fabric, with bright colours representing the festive season.
On a personal note, I am a huge fan of feminine, flowing cuts and
carefully placed embellishments, so I would definitely love to see that
on this Eid as well.
Zainab Sajid
1. Well… I am planning to spend this Eid with my family.
2. Not going to work and spending all the time with my kids.
3. All of my childhood
Eid memories are my favourite. Moreover, I distinctly remember that I
used to get super excited the night before Eid.
4. Of course. My Eid collection is in stores now.
5. I have incorporated longer lengths and flares in my Eid collection. On this Eid, we are going to see a lot of colour blocking as well.
Sania Maskatiya
1. Eid is all about the
family. So, I am looking forward to spending this Eid with my family
and two baby girls who will be wearing their very own Sania Maskatiya
outfits.
2. I look forward to the delicious food that is especially prepared on every Eid and spending quality time with my family.
3. Visiting family and friends with my parents and collecting lots of Eidi and munching on delicious treats throughout the day.
4. Our Eid collection
is an amalgamation of our Uraan and Matyala collections which we
showcased at the fashion weeks this year. We are also introducing our
new Turkish collection titled Lokum along with our signature classic
line.
5. Lots of colours, with structured silhouettes, lots of prints; both screen and digital and lots of embroidered detailing.
Huma Adnan
1. Like every year, I
will celebrate it with my family. We usually have a big family dinner on
the first day of Eid, where we flaunt our clothes, enjoy great food and
catch up with everyone. On Eid especially we try to keep our family
traditions alive.
2. Well… I look forward to the exotic and delicious food that is cooked at our place, especially sheer khurma.
3. I distinctly
remember when we were young, we used to collect Eidi from our relatives
and grandparents and how we used to count it. However, now my kids look
forward to it every Eid.
4. Yes. The collection
we have come up with for this Eid is very edgy and colourful. It has
lots of glitter and vibrant hues. We have also featured lots of lowers
like palazzos and embroidered and block-printed shalwars and we have
paired these with short kameezes along with chuna dupatta which is a
very unique aspect of our brand.
5. This Eid we will see
a lot of different trends. Straight shirts will be 'IN' with slightly
shorter-length to be paired with a variety of lowers like screen,
block-printed and tie dyed shalwars. So, the idea is to look grand and
enjoy brightness on this Eid.
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